IAT-102: 01 Sketchapalooza — A slide deck
Welcome to 102
Close All Laptops Please
In future lectures, only the back 2 rows of the class may use their laptops.
- Office hours — Tuesdays from 9-10am and Thursdays from 9-10am at the Surrey campus mezzanine.
- Room 2816, Podium 2, SFU Surrey
Vinu Subashini Rajus
TA for D101
Reachable at: ac.ufs@sujar_inihsabus_univ
TA for D103/D104
Reachable at: ac.ufs@zecgnohz
Yaying (Sunny) Zhang
TA for D105/D106
Reachable at: ac.ufs@zgniyay
TA for D107/D108
Reachable at: ac.ufs@sihdiv
What you must include
Requirements for response:
- Your full name.
- The course number (IAT-102).
- Your lab number (i.e. D101, D104).
- Your student number.
- A clearly articulated question.
Critiques Via Email
Please note that we will absolutely not provide design critique via email.Please visit us during office hours or arrange a meeting if you would like design feedback.
If you have not gotten in the habit of taking notes, I highly recommend starting. My lecture slides will not reiterate what I say word-for-word.
Have a Question?
Please (and definitely) raise your hand. I'll get back to you shortly.
This is not a software course
We will provide enough introduction to software to complete your projects, but that is all. Advanced functionality and ability is up to you.
- Lynda.com (www.lib.sfu.ca/lynda)
- The additional materials section of Canvas
Your lovely neighbourhood learning system
- Icons — 5% (Individual)
- Layout — 25% (Group)
- Presenting — 5% (Group)
- Colour — 10% (Individual)
- Portfolio — 30% (Individual)
Every project will have a rubric available. It is highly recommended that you review it early on in a project. To help with understanding the rubrics, there will be 'rubric moments' embedded in most lectures.
This course has a zero tolerance policy for plagiarism. If you are found presenting work that is not your own or resubmitting old work without notice, you will receive a failing grade on that project with possible further repercussions. No exceptions.
Late or Problematic Submissions
Late submissions receive 10% per day late.
Problematic submissions — i.e. we can't open the PDF or wrong files submitted — receive an immediate 30% off plus late penalties on the resubmission.
Read the briefs
90% of project errors are because the instructions were not followed.
- 20% of your grade
- A test of your lecture, lab, and reading knowledge
- Delivered through Canvas or in lab
- Provided entirely digitally
- Key to your success
- On the quizzes
- In the projects
Required Course Materials
You will require for this course:
- A sketchbook.
- Writing utensils.
- Access to the labs.
- The ability to print materials.
Exploring Graphic Design
Your term, in IAT-102
Including (but not limited to):
What Letter Grades Mean
- A: Exceeding expectations
- B: Meeting expectations
- C: Not-quite meeting expectations
- D/F: Not meeting/failing expectations
I did exactly what the TA said but didn't get an A+
Please keep in mind that an A-range grade means you have exceeded expectations. We need to see a demonstrated ability for your own critical reflection and practice as a designer for that A-range grade.
When Serious Issues Arise
Get in touch with Andrew
We can help you work around difficulties outside the course, but I have to know that a problem has arisen first. Come and see me (or your TA) if an issue comes up that may seriously impede your ability to work on the course.
Some things to note:
- The labs cannot be over-enrolled.
- I am beholden to the waitlist.
- Checking in with me this week is a good idea.
- Do attend the first lab in case you make it in.
Some things to note:
- There is no 'just attending' another lab.
- You are expected to attend the lab you are enrolled in until you receive an email saying otherwise.
- TAs have no control over waitlists and lab changes; please do not ask them.
- I only try to accommodate lab changes for problematic schedules, not "because I don't like the time"
What were they?
What were the ten things required you know to pass this course?
Design is _________
What is Graphic Design to you?
You now have some time to discuss.
"Design is thinking made visual."Saul Bass
"It’s through mistakes that you actually can grow. You have to get bad in order to get good."Paula Scher
"Graphic design will save the world right after rock and roll does."David Carson
"Don't design for everyone. It's impossible. All you end up doing is designing something that makes everyone unhappy."Leisa Reichelt
"The computer is to design, as the microwave is to cooking."Milton Glaser
Design Myths Creatives Are Special
Being 'creative' is not a gift, it's a skill.
Inspiration is Key
Waiting for inspiration is like lightning, you rarely (if ever) get hit.
I Am the Audience
Designing for yourself does not solve everyone's problems.
Rules Are For Chumps
How do you know what you should break?
We Are All Designers
Design is not simply 'being creative' (or using Photoshop)
Graphic design is making posters
Graphic design today is much broader then that.
- Review the readings.
- Stroll briefly.
- Consume caffeine.
We will reconvene in...
Design is Process
Archive Your Work
We will require all your paper, digital and in-process materials for your final project. Therefore keep all materials.
Make use of your sketchbook; regularly
"I want the logo to be a 3d box with the word awesome on it."Please sketch it.
- Learn (and repeat)
- Learn (and repeat)
What do we need to understand? What do we know?
A graphic symbol meant to represent an application and, or, its functionality.
What might represent an app that helps you watch the eclipse?
Generate ideas, lots of them
For today we'll be focusing on ideation through sketching, though your readings touch on other methods.
When generating ideas
We are looking to suggest and explore, not to confirm our ideas.
A Sketch Is
- Appropriately detailed
Practice some quick sketching of an icon for an app that helps you watch the eclipse. You have...
Otherwise known as fidelity
Pick one of your 'watch the eclipse' sketches from earlier and redraw it with more detail. You have...
Remember that you are going for quantity and sufficient quality.
When the rubric refers to "Quality and quantity of idea generation" we are talking about:
- Quality: The appropriate level of detail, scale, and clarity of the ideation.
- Quantity: The ability to explore a volume of ideas as requested by the brief.
Practice some disposal of sketches.
Sketching is Our Language
Make use of your sketchbook regularly
"I want the logo to be a 3d box with the word awesome on it."
How to Choose the Best?
When dealing with a series of sketches, picking the best options to further explore is part of the challenge of learning design.
Xerox Star 8010 (1981)
Apple Macintosh (1984)
Some things to be wary of in the coming weeks
Good Scan Quality
If you don't have access to a scanner taking photos is okay only if the clarity of the image is good. (see image on the right)
Bad Scan Quality
If we have trouble seeing the sketch clearly, we have a problem. If using your phone, apps such as 'Scan-cam' can clean up the image for you.
Next week's lecture will be all about how we see (and don't see) things.
- Tuesdays 9-9:50am on the mezz
Thursdays 9-9:50am on the mezzCancelled for this week only.
- Office: Room 2816 (SFU Surrey)