10 Things You Must Know to Pass Graphic Design.

  1. Your (oddly last-named) lecturer is Andrew Hawryshkewich (ac.ufs@h.werdna).
  2. Your (super-cool) teaching assistants (TAs) are Vinu Subashini Rajus (ac.ufs@sujar_inihsabus_univ), Kimi Zhong (ac.ufs@zecgnohz), Yaying (Sunny) Zhang (ac.ufs@zgniyay), and Vidhi Shah (ac.ufs@sihdiv).
  3. Please allow up to 2 business days for email replies. We may reply sooner, but not always.
  4. We do not provide critique via email. Please arrange a meeting or attend office hours.
  5. Please remember than an 'A' means you are 'exceeding expectations'.
  6. Attendance is required, and random grade-affecting checks will be held.
  7. Late submissions receive 10% per day; 10 minutes late? 10% penalty. 36 hours late? 20% penalty.
  8. If you are having concerns finishing a project on time, talk to Andrew (your lecturer) before it is due.
  9. All grade concerns must be brought up within 10 days as this is SFU policy (Section 2.4.3).
  10. Plagiarism is never tolerated. If in doubt, ask.

On the waitlist?

Super-secret tip: If you are on the waitlist, the best recommendation is to talk to the instructor and attend all the labs and lectures while you wait. That way the instructor may be more interested in having you join the course, as they don't have to catch you up on missed material!

The Complete Course Syllabus

This provides a detailed breakdown of the course, what you can expect of it, and its expectations of you.

Course Website

SFU Canvas
Instructor's Website

Lecturer

Andrew Hawryshkewich
Room 2816, Podium 2, SFU Surrey
ac.ufs@h.werdna
https://siat.andrewh.ca
778.782.9747

Teaching Assistants (TAs)

Vinu Subashini Rajus
ac.ufs@sujar_inihsabus_univ
TA for lab(s) D101, D102.

Kimi Zhong
ac.ufs@zecgnohz
TA for lab(s) D103, D104.

Yaying (Sunny) Zhang
ac.ufs@zgniyay
TA for lab(s) D105, D106.

Vidhi Shah
ac.ufs@sihdiv
TA for lab(s) D107, D108.

Email Rules

Assuming you have read the '10 Things to Pass' you should already know to allow up to two business days for responses. Please make sure to include the following in your email for speedier response times:

Please remember that We do not provide design critique via email. If you are looking for critique please visit office hours or arrange a meeting time via email.

For project, or lab questions please email your . For attendance, quiz, or grading questions please email Andrew at ac.ufs@h.werdna.

Labs and lectures

A reminder that attendance is required and random grade-affecting checks will be held both in lab and lecture. Please also know your lab number.

Lectures

Tuesdays, 10:30-12:20pm
SFU Surrey, Room SUR 2600
Lecturer: Andrew Hawryshkewich (ac.ufs@h.werdna)

Labs

Lab D101
Tuesdays, 2:30-4:20pm
SFU Surrey, Room SUR 3130
TA: Vinu Subashini Rajus (ac.ufs@sujar_inihsabus_univ)

Lab D102
Tuesdays, 2:30-4:20pm
SFU Surrey, Room SUR 3130
TA: Vinu Subashini Rajus (ac.ufs@sujar_inihsabus_univ)

Lab D103
Tuesdays, 2:30-4:20pm
SFU Surrey, Room SUR 3140
TA: Kimi Zhong (ac.ufs@zecgnohz)

Lab D104
Tuesdays, 4:30-6:20pm
SFU Surrey, Room SUR 3140
TA: Kimi Zhong (ac.ufs@zecgnohz)

Lab D105
Wednesdays, 10:30-12:20pm
SFU Surrey, Room SUR 3130
TA: Yaying (Sunny) Zhang (ac.ufs@zgniyay)

Lab D106
Wednesdays, 12:30-2:20pm
SFU Surrey, Room SUR 3130
TA: Yaying (Sunny) Zhang (ac.ufs@zgniyay)

Lab D107
Wednesdays, 10:30-12:20pm
SFU Surrey, Room SUR 3140
TA: Vidhi Shah (ac.ufs@sihdiv)

Lab D108
Wednesdays, 12:30-2:20pm
SFU Surrey, Room SUR 3140
TA: Vidhi Shah (ac.ufs@sihdiv)

Course Description

This course will introduce you to the fundamentals of graphic design, which is also referred to as visual communication. Organized as a continual interplay of theory and practice, we will examine historical, philosophical, perceptual and semiotic approaches to understanding and creating graphic designs. This includes learning about the elements and principles such as the typographic grid, color theory, as well as type styles, spacing and legibility.

Learning Outcomes

Learning outcomes expected for students include:

  1. Be able to apply design process (sketching, rapid viz, iteration), thinking (evaluate, analyze, synthesize), and visual elements (form, type, composition, colour) to solve visual design problems.
  2. Utilize principles of visual design to communicate clear messages across digital and non-digital forms of media to a given audience.
  3. Interpret the meaning of visual designs as well as the constraints of different media (digital and non) to help create effective visual designs.
  4. Be able to communicate, explain and critique considerations of visual design using appropriate methods and terminology.

Participation

Participation will be checked at random points through the term. Each participation check will be an equally weighed portion in 5% of your final grade, and participation can only be excused for legitimate reasons (i.e. doctor's notes, large calamities, emergencies). When in doubt, email Andrew.

Readings

All readings in this course are provided as online readings or as PDFs through Canvas or the SFU Library.

Quizzes

There are three in lecture quizzes that assess understanding of the theoretical and technical content of the course. All materials covered in the lecture or readings may appear in quizzes.

Projects

There are the following projects in this course:

  1. Icons — 5% (Individual)
  2. Layout — 25% (Group)
  3. Presenting — 5% (Group)
  4. Colour — 10% (Individual)
  5. Portfolio — 30% (Individual)

Teamwork

You will be allowed to select your groups for any teamwork in this course. In lieu of group evaluations, process deliverables for each project are graded individually, so each team member is responsible for completing their own work. Consider your group member options carefully.

All Courses Are Equal

Please remember that all courses are created equal, no one course should monopolize all your time at the detriment of your other courses. If you should find yourself in such a situation, please let your instructor know sooner rather than later.

Lab Switching

It is not permitted to change labs unless under special circumstances. You must first speak with Andrew for permission before attending another lab. Please keep in mind that there must be a lab opening with nobody on the waitlist to be able to switch labs (often unlikely).

Plagiarism

Please note that the following — according to SFU policy 4.1.2 — constitutes plagiarism:

  1. Submitting or presenting the work of another person, including artistic imagery, as that of the student without full and appropriate accreditation;
  2. Copying all or part of an essay or other assignment from an author or other person, including a tutor or student mentor, and presenting the material as the student's original work;
  3. Failing to acknowledge the phrases, sentences or ideas of the author of published and unpublished material that is incorporated into an essay or other assignment.

Plagiarism will result in a grade reduction or school disciplinary action at the instructor's discretion. For further reference and clarification, please see SFU's academic honesty policy or ask Andrew for clarification.

Late or Incorrectly Submitted Deliverables

Late deliverables receive 10% per day late starting immediately after the deliverable is due. Allow yourself sufficient time to submit deliverables without incurring late penalties.

Files incorrectly submitted to Canvas — for example, submitting a PDF that cannot be opened — will receive a penalty on the resubmitted file of 30% plus 10% per day not resubmitted after you were contacted about the problematic submission. For example, if you do not resubmit the file until two days after the you were notified the penalty will be 50%. It is your responsibility to ensure that your deliverables make it in on-time and can be opened.

Grading Breakdown

5% — Participation
20% — Quizzes
30% — Group Projects
45% — Individual Projects

Grading Scale

All the grades in this course tally to 100% to make it easier to track progress through the term. To translate the percentage to a letter grade, this course uses the SIAT standard grading scale for final letter grades:

95% > A+ < 100%
90% > A < 95%
85% > A- < 90%
80% > B+ < 85%
75% > B < 80%
70% > B- < 75%
65% > C+ < 70%
60% > C < 65%
55% > C- < 60%
50% > D < 55%
0% > F < 50%